How to properly create SEO-friendly links?
When people talk about SEO, they often mention <title> tags, <h1> structure, performance, sitemap… But they often forget one of the fundamental pillars: links.
When people talk about SEO, they often mention <title> tags, <h1> structure, performance, sitemap… But they often forget one of the fundamental pillars: links.
While working on the next version of a Node.js application for a client, we discovered that DNS lookups could become a hidden bottleneck, slowing down a critical layer of the infrastructure. Fortunately, the fix is simple.
Flat, categories, or dates: each URL format has its advantages, but which one best serves your long-term SEO?
Shallow routing lets you change the URL without losing the interface state, enabling faster, smoother, and more SEO-friendly experiences. In this article, we dive deep into this concept, its pitfalls, and practical use cases.
Understanding and mastering web caching has never been more critical. From performance and SEO to full control over the user experience, a solid caching strategy can make all the difference, or break everything.
Google has officially rolled out a new major update to its search algorithm: the December 2025 Core Update. The rollout began on December 11, 2025 and may take around three weeks to fully deploy.
The new "AI-powered configuration" in Search Console turns your natural-language requests into instant filters, a practical guide for SEOs and marketers.
Google launches Query Groups in Search Console Insights to better analyze your SEO performance. Learn how to take advantage quickly.
The August 2025 Spam Update is complete: learn its impact on your SEO and how to analyze your performance.