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Lazyloading in 2025: Load light or load wrong?

Lazyloading has become second nature, but when poorly implemented, it hurts SEO, breaks accessibility, and kills user experience. In 2025, should we still use <noscript>? Should everything be lazyloaded by default? And what about videos? Here’s a clear breakdown, with real examples and common pitfalls to avoid.

By Jerome Musialak
Web interface with loading images

Google June 2025 Core Update: What you need to know

A major update to Google’s search results rolled out from June 30 to July 17, 2025. Winners and losers are emerging. No need to panic, but one thing is clear: the era of "average" content is over.

By The editorial staff
Google Core Update

Google’s Graph Foundation Model: A new brain for detecting spam

Google has introduced a new "Graph Foundation Model" (GFM) capable of analyzing relationships between billions of web pages to better understand the web, and catch spam up to 40x more effectively. A major leap that could reshape how SEO works.

By The editorial staff
Google Graph Foundation Model

How to properly create SEO-friendly links?

When people talk about SEO, they often mention <title> tags, <h1> structure, performance, sitemap… But they often forget one of the fundamental pillars: links.

By Jerome Musialak
Robot explodes after reading bad code

Google June 2025 Core Update: It’s Live

Google officially launched its June 2025 Core Update on June 30. As of July 1, ranking shifts are beginning to emerge. It’s still early, but movement is already underway in the SERPs.

By The editorial staff
Google June Core Update